Every great invention is born from a need, a moment of frustration transformed into a spark of inspiration. For our founder, May, that moment wasn't in a corporate lab, but in the beautiful, chaotic, and loving heart of her home: the kitchen.
As a mother of two, May knew that the kitchen was more than just a place to prepare meals. It was the stage for morning pancake races, the command center for hectic weeknights, and the warm, inviting space where friends and family gathered on weekends. But she found that many appliances fell short. They were either too complicated, poorly designed, or simply didn't understand the rhythm of a real, busy family life.
Driven by a desire to create tools that truly served her family, she drew upon her background and a simple, powerful belief: The right appliance shouldn't just perform a task; it should elevate an experience, reduce stress, and create space for connection.
It started with a slow cooker that could perfectly tenderize a roast while she was at soccer practice. It evolved into a coffee maker that became the reliable start to every joyful, sleep-deprived morning. With every new product—from the countertop roaster oven that hosts holiday feasts without heating the entire house, to the specialized ice maker that keeps summer parties flowing—the mission remained the same.
Unlike companies that simply outsource designs, we are built differently. With in-house R&D and mold-making capabilities, we don't just imagine better appliances; we engineer them. We obsess over every detail, from the intuitive interface you’ll use half-awake to the durable materials that can withstand the love of a bustling household. We prototype, we test, and we refine in real kitchens, because that's where the real magic—and the real challenges—happen.
At our core, we are a family-run company with a mother’s intuition. We understand that the time you save with a perfectly designed appliance is time you can spend making memories. We believe that a delicious meal, a perfectly brewed cup of coffee, or a party with endless ice is not a luxury, but a essential ingredient for a life well-lived.
